The site isn't overblown with information. You enter it and it immediately directs you to what I think most new users would be interested in--the phone card rate finder. Outside of that the site has the usual log in section above, huddled with the view cart, help, etc.--which are highlighted in blue: With that you certainly know that you can interact with it.
Not a great fan of the color used in the Business downward section; the letters are underlined and you can tell that you can interact with them, but it just doesn't call you enough and the background color doesn't help. Outside of that I think that it's apparent to the user what he/she can interact with, outside "BBB", "Phone Card" etc symbols that are placed bellow the phone card rate finder.
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